The Lego Instructions for Every Digital Product
You'll Ever Launch
The same system that took me, a Licensed Psychologist from $27K to $1.8M in under two years, and it can work for you too.
Business By Design 2026 Waitlist
Join the waitlist to unlock exclusive therapist-aligned bonuses, only available through this link.
Why BBD?
I am a Licensed Clinical Psychologist first, and a digital product creator second. My brand was built on that foundation, and it has generated over $2,000,000+ while staying completely within my ethical code.
I bring Business by Design to my community because it's the bridge between your expertise and your impact. The therapists in our community who have gone through this program are the most excited people I know.
Why Get on the List?
Exclusive Bonuses: If you move forward with Business by Design, you'll receive our curated bonus stack, designed specifically for mental health therapists. You'll only find out what's inside by joining this list.
Therapist-Specific Language: Digital products feel different when you're a clinician. Our bonuses translate the strategy into language you already speak, from a therapist who has actually done it.
Ethics-First Support: Every bonus is structured to keep you aligned with your ethical code while helping you launch, grow, and generate revenue from your expertise.
What Therapist Have Built
- Intimate membership programs scaled into full courses with five-figure launches
- Ethical membership programs for graduate students, using my starter kits, then James's system to expand
- Complete digital product ecosystems built from a single idea
- Sold-out mentorship programs created from scratch
- Recurring revenue streams that don't compromise clinical ethics
What is Business By Design?
Business by Design, created by James Wetmore, is the most complete, step-by-step system for building and launching digital products. We're talking courses, coaching programs, memberships, events, and your very first one-on-one coaching client.
Think of it as LEGO instructions for digital product creators. You don't have to figure out what goes where or why, you just open the portal, pull up the training vault, and follow the checklist. No guesswork. No overwhelm. Just execution.
Every single digital product I have ever launched, I logged into this portal first. And every time, it delivered. This isn't a program I tried once and moved on from. I joined in 2018 and I still use it today.